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Accountancy BD & Marketing

Accountancy BD & Marketing

BD and Marketing tailored for the needs of accountants and financial services.

Accountancies and financial services firms operate in some of the most competitive markets of any professional services firms. Accountants and financial professionals for clients from within a field of major multi-national firms as well as lean start-ups and SMEs.

Alongside this competition, external factors such as the widespread use of AI, SaaS, and increased regulation, mean the current sales and marketing methods are no longer sufficient to maintain and grow a successful firm.

 Our in-depth accountancy and financial services industry experience is geared to helping your firm or practice grow. 

The Importance of BD for Accountants

All accountants and financial service providers need clients. This means that to have a sustainable practice accountants need to be able to do effective Business Development.

Too often this BD is carried out when the work has dried up, or is left to a marketing function to drive leads. We work with firms and individuals to develop a BD process and more importantly, a time-efficient and actionable BD habit, to create sustainable practices. 

Utilising our experience our BD advice is tailored to the needs of accountancy and financial professionals.

BD and Personal Branding
for Accountants

BD and Personal Branding for Accountants

Alec Flood, Former Audit Partner, Grant Thornton New Zealand

"In the time I worked with Ben, he made a real impact on my practice by delivering practical Business Development advice. Our success rate in winning major proposals and tenders increased significantly as he managed, wrote and delivered the RFP responses with a client centric focus. Ben’s advice is focused on generating profitable revenue growth to those he works with."

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